Optimizing your blog posts for the search engines is one of the easiest ways to make money blogging. Using your post titles, along with well placed keywords, you can position yourself better in the search engine results pages on engines like Google, Bing, and Yahoo.

Before you can make money by blogging though, you’re going to have to ensure that the posts that you’re writing are actually profitable. By this, I mean, can you sell your audience something, or get them to click advertisements, maybe sign up for your mailing list? You can quickly determine whether or not there is value in the content that you want to write about, by heading over to the Google Adwords keyword tool, and entering in a few phrases from your site. This is the step most bloggers fail to complete, and is the reason why so many fall short of making money on the internet.

If advertisers aren’t paying for keywords that you want to target, you are going to have a much harder time making anything off of them. For instance, writing about funny jokes does not pay near as well as getting people to sign up for information about loans, or a new home mortgage. Remember to pick your poison though. Most niches have been tapped, so you are going to have to perform offsite SEO, or write articles that contain links, as well as trading links with other webmasters to position yourself better in the results pages.

The higher competition in the niche you’re targeting means the more time you’re going to have to spend trading and building links to get to the earnings level you want to achieve.

 

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